Our goal is to build the best possible portfolio for you using the most effective underlying securities. That is why we use ETFs.
ETFs are more than just a low-cost strategy. They offer broad exposure to different types of assets, countries and industry sectors, enabling instant diversification. ‘Don’t put all your eggs in one basket’ is sound advice and a well-diversified portfolio of ETFs will reduce your investment risk without necessarily sacrificing returns.
The ETFs we invest in are simple buy-and-hold investments, which passively track the performance of an index or pool of investments. Index-tracking ETFs do not attempt to beat the market like an active fund; rather, they try to be the market.
ETFs have very low fees because tracking an index is inherently less expensive than active management. They are also tax efficient and not subject to 0.50% stamp duty, which is charged on most UK share purchases.